
Bigger Than Christmas
2020 was the year of cancellation. So as Christmas neared and families could once again come together to celebrate, MYER led the way by completely redefining what Christmas could mean in 2020.
Make This Year Bigger Than Christmas campaign inspired people to combine Christmas with missed birthdays, graduations, Easter, weddings, bar mitzvahs, Ramadan, Chinese New Year, the Olympics and much more.
That’s right, for the first time ever, a major department store combined Christmas with nearly every holiday and every celebratory event— resulting in one chaotically wonderful day.
Client Myer
Director Nick Kelly
Agency Clemenger BBDO Melbroune
Art Director & Senior Graphic Designer
Amanda Burchell









